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Interview with Singapore fashion designer Ashburn Eng (young&restless)

April 8th, 2011 Comments off

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The Team

Photography / Soon Tong
Designer & Creative Direction / Ashburn Eng
Graphic Artist / Yong Yi ( www.yongyidesign.com )
Make-up and Hair / Chris Ruth (MUSE b’ART)
Model  / Anastasia Kolganova ( Upfront Models )


 

For young&restless’ Spring/Summer 2011 collection, Ashburn Eng’s inspiration came about as he looked through the eyes of a Flying Squirrel moving through the route of constant escapism and gliding through the air of the cityscape. Follow his vision of the small creature with our exclusive Test Shoot Gallery interview!
By Luth Seah Zhiqiang

 

 

 

 

 

TSG: What does escapism mean to you?

To own a pair of wings which takes you wherever you want to go.


 

TSG: How do you describe your aesthetics that you apply to your designs?

I have always been intrigued by the amount of discomfort dedicated followers of fashion are willing to put up with. From tight corset dresses to painfully heighted heels, suffering in style remains in fashion. I go through a lot of thought processes and strongly believe in applying my core strengths to my designs and at the same time, I feel that the wearer should also play a vital role of putting the looks together.


 

TSG: Any individual/celebrity/socialite in your mind that will suit “The Flying Squirrel” collection perfectly?

Locally, it will have to be Zhou Ying and Rebecca Lim. Internationally, I would think of Angela Zhang, Li Bing Bing and Zhou Xun. 


 

TSG: Despite the construction (based on basic shapes) of the pieces in the collection, you were able to visualise the draping results when worn on the body even during the initial stage of the production. Is “visualizing the result” a recurring skill that you equip yourself with every time you style/design/creative direct in your works?  How well Did it help you?

It definitely makes the production process (e.g. drafting pattern and sewing up the samples) much easier if you clearly understand the subject you are working on dimensionally. It also helps to avoid unnecessary wastage of materials, money and time. 


 

TSG:  Does freedom always mean happiness?

Yes and No. Being chained and bonded can mean pleasure to some people as well.


 

TSG: Does timeless always mean banality?

Something so beautiful, important, so revolutionary, so life changing, so inspirational, so true, so meaningful that it transcends the confinement of time.


 

TSG: Does trendy always mean unoriginality?

There is always a chance that seasonal musing can become timeless in the future.


 

TSG: Does fashion-forward always mean excitement?

Fashion-forward is more like guilty pleasure.


 

TSG: Has empowering the wearer of your works an all-time goal for you? Why?

Power dressing is not always necessary. I like the idea of the wearer being able to fantasise themselves on escapism, like a non-earth bound creature with a desire to escape from reality.


 

TSG: If not in fashion, where will you most probably be now?

I would have been an innovater. Like fashion, it provides an outlet for this endless pursuit of unconventionality.


 


 

Stockists  

Blackmarket  No.2  –  Orchard Central, #02-10, Singapore 238896  Tel:  +65 6296 8512
EGG3  –  The Cathay, #01-04, Singapore 229233 Tel: +65 6733 0889
Hide&Seek   –  176 Telok Ayer Street, Singapore 068264 Tel: +65 6222 2825
M CULTURE  –  The Heeren, #04-40, Singapore 238855 Tel: +65 6887 3365

Ardor of love

February 12th, 2011 Comments off

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The Team 

Photography / Soon Tong
Fashion Direction / Ashburn Eng
Make-up & Hair / Mav Chang
Models: Nastya Kolganova  (Upfront Models)
Text: Luth Seah Zhiqiang

The burst of ecstasy brings up the flush,
Outburst of lust crippling all rational thoughts.
Bring forth the sudden rush of youth,
The blood rush to the head,
Tingling of the body.
Hush Hush honey hush hush,
Lie back and enjoy all the ardor.

 

Blood Sisters

December 31st, 2010 Comments off

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The Team

Photography / Soon Tong
Fashion Direction / Ashburn Eng
Make-up / Larry Yeo using Clinique
Hair / Alvin Foh @ Ritz Hair Salon using Loreta
Styling Assistant / Shanna Matthew
Clothes / max.tan and young&restless
Models: Natalie W and Silvia K (Upfront Models)

Oh sister,
where are we?
Wrapped in darkness,
shrouded in uncertainty.
 
We see each other,
we will bring out each other’s light.
We have each other,
and we will have that strength.
 
For all that can impale us,
For all that can bring us down,
Nothing can break the bond,
For we are sisters.

Season’s Greetings from Test Shoot Gallery

December 22nd, 2010 Comments off

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It might be a year full of dismal news on environmental issues, political unrest and worldwide misfortunes. It is time to finish it off with a well-deserved Christmas break and anticipate only the very best for the coming year. Test Shoot Gallery would like to wish all our readers and supporters a joyous Christmas and a fabulous New Year!

The Team

Photography / Soon Tong
Fashion Direction / Ashburn Eng
Hair & Make-up / Mav Chang
Model / Nastya S (Upfront Models
Text / Luth Seah Zhiqiang
Outfits By / Mae Pang

Perhaps we all knew, maybe we just playing mute.
Don’t look at me awaiting for any ideas on what to do.
My rays of sparkles set to confuse,
To light up with fun so I can share with you.
Because we are letting ourselves go this festive period,
Set free, carefree and nothing to lose.

No more Miss Nice…

September 22nd, 2010 Comments off

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I am tired of saving the day.
This earth worth fixing for?
More expectations comes with his honour,
How much more do I carry with humanity’s self centredness?
No more cheers, no more loving,
As I allow myself to crash and burn.
Shaking with excitement,
numbed and speechless.
I let myself go,
no more control, no more help.
I am done saving the day,
I am done being your super hero.

The Team

Photography / May Lin Le Goff
Fashion Direction / Ashburn Eng
Hair & Make-up / Mav Chang
Model / Egzona Lulaj and  Maria Z (Upfront Models
Text / Luth Seah Zhiqiang
Styling Assistance / Shanna Matthew
Designers / Angelyn Yii, Benjamin Tsu Zhong Hong, Li Sang, Lucia Jacky, Nelly Liu, Stephanie Ng Yue Fen, Vicole Lang.

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